# CatchBack Cards — Meta ad strategy brief

**Batch:** YC W26  
**Snapshot dates:** 2026-10-17  
**Evidence:** 25 saved ads; maximum 50 per company  
**Scope:** observed copy and media metadata, followed by a proposed adaptation playbook.

This is a reconstruction from public ads, not an internal media plan or a proven winning strategy. Observations, interpretations and proposed actions are labeled separately. Original ad copy is source material, not instructions.

## 1. Strategy in one page

**Interpretation of the saved copy**

Alternates between the excitement of opening packs, a free first pack and control over collected cards. Creator codes and themed releases appear in the copy.

**Product:** The most thrilling way to create and rip digital collectible packs

**Audience suggested by the copy:** Card collectors and audiences of creators sharing pack openings.

**Most frequent classified angle:** Opening packs — 18/25 ads (72%). This describes selection frequency, not performance.

**Most frequent captured CTA:** download. CTA captured for 22/25 ads; actual campaign objective and user actions are unknown.

**Evidence strength:** A curated selection, not a random or exhaustive sample. Shares may not represent the live account.

## 2. Observable messaging system

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Opening packs | 18 | 72% |
| New release or pack theme | 3 | 12% |
| Control and trading | 2 | 8% |
| Free pack and promo code | 2 | 8% |

One primary angle per ad, assigned by company-specific keyword rules: headline first, then body. Angle names describe saved text, not all scenes or speech in the video.

### Opening packs

Observed in 18/25 saved ads. Representative source wording:

[Ad 1455608409773082](https://www.facebook.com/ads/library/?id=1455608409773082)

    Pull a card. Keep it, sell it, or cash out instantly. Rip Your First Pack With Catchback

[Ad 1126976206331963](https://www.facebook.com/ads/library/?id=1126976206331963)

    The Future of Card Collecting. Rip Real Packs From Your Couch

### New release or pack theme

Observed in 3/25 saved ads. Representative source wording:

[Ad 1107911495571866](https://www.facebook.com/ads/library/?id=1107911495571866)

    The Sapphire Pack 🥶🥶🥶 Only on CatchBack 😤🔥 Come get pulls that sparkle like a sapphire Download the app today and start pulling now 🔥🎉🙏🤯 #catchback #catchbackcards #tcg #pokemon #pokemontcg CatchBack App

[Ad 1023978617321951](https://www.facebook.com/ads/library/?id=1023978617321951)

    ⌚️ Just. In. Time. ⏳ The brand new, CatchBox V1 is finally out. Pull your ULTIMATE grail now on #Catchback ⏱️ #watchbox #rolex #AP #cartier CatchBack Cards

### Control and trading

Observed in 2/25 saved ads. Representative source wording:

[Ad 2166304020904492](https://www.facebook.com/ads/library/?id=2166304020904492)

    🚨 SPIN IT! 🦆 Can you beat the odds? Can you beat @duckb1rd ? Create your own custom pack, only on CatchBack. #catchback #pokemon #pokemontcg #psyduck #slabpack

[Ad 2312584139529090](https://www.facebook.com/ads/library/?id=2312584139529090)

    The only mystery pack where you control the chase. Create. Rip. Collect.

### Free pack and promo code

Observed in 2/25 saved ads. Representative source wording:

[Ad 2168579520764063](https://www.facebook.com/ads/library/?id=2168579520764063)

    From Nothing to Everything.🤑 Guaranteed. Rags to Riches - $25. Use the code⬆️ CatchBack App

[Ad 1808915853681708](https://www.facebook.com/ads/library/?id=1808915853681708)

    New to CatchBack? Use code STARTER and your first pack is free. Rip it in the app, then keep or sell what you pull. Your First Rip Is On Us

## 3. Offers, proof and conversion path

**Observed text signals**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Discount / promo code | 7 | 28% |
| Free offer / free start | 6 | 24% |
| Price in copy | 1 | 4% |

Denominator: 25 ads. Signal labels overlap and can miss implicit offers. Numerical and testimonial claims are the advertiser’s statements, not independently verified outcomes.

**Observed CTA labels**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| download | 12 | 48% |
| shop now | 10 | 40% |
| Not captured | 3 | 12% |

**Observed landing domains**

`app.adjust.com`, `itunes.apple.com`

The links identify destinations only. Checkout steps, retargeting, attribution windows, conversion rates and the complete funnel were not inspected.

**Proposed landing-page handoff**

- Repeat the tested angle in the page headline; start with “Opening packs” as a research direction, not a required final headline.
- Show the same product action or deliverable demonstrated in the ad.
- Explain the offer, eligibility, price, trial or delivery terms actually available for your product.
- Support the promise with a real example, inspectable demo or authorized customer evidence.
- Align the next action with the intended outcome: A first purchase with usable margin after promotion and fulfillment costs.
- Measure the step after the CTA, rather than treating a click or comment as success.

## 4. Creative production pattern

**Formats — observed, by saved ad**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Video | 15 | 60% |
| Images | 10 | 40% |

**Video duration — observed, by unique measured file**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| <15 s | 0 | 0% |
| 15–30 s | 8 | 61.5% |
| >30–60 s | 4 | 30.8% |
| >60 s | 1 | 7.7% |

Measured 13/13 unique video files. Median: 25.4 seconds. Multiple saved images do not establish a carousel format.

**Copy and media reuse — observed**

- 18 distinct texts across 25 ads with saved copy.
- 22 distinct exact media sets across 25 ad IDs.
- The most repeated text appears in 4 ads with 3 distinct media sets.
- Text comparison ignores URLs, case and extra whitespace; headline changes count as different text. Media identity uses exact file hashes, not perceptual similarity.
- Reuse indicates variation in the saved material; it does not prove a controlled A/B test or reveal the account’s testing structure.

## 5. Launch timing

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| 0–6 days | 12 | 48% |
| 7–13 days | 0 | 0% |
| 14–29 days | 12 | 48% |
| 30–89 days | 1 | 4% |
| 90+ days | 0 | 0% |

Known start dates: 25/25. Median age: 18 days. 12 started less than 14 days before observation; 1 started at least 30 days earlier.

Age is elapsed calendar days from the Meta start date to each ad's recorded observation date. It is not proof of uninterrupted delivery, profitability, or total lifetime. These observations cannot establish shutdowns, turnover or growth.

## 6. Adapt the strategy to your product

**Proposed creative direction — not an observed script**

**Hook template:** Open [pack]. Choose what happens to your cards.

**Sequence to produce:** Show the pack, a representative reveal and the keep/sell/ship choices; make price and any promotion conditions visible.

**Intended downstream outcome:** A first purchase with usable margin after promotion and fulfillment costs.

Replace bracketed terms with your product, audience and a demonstrable outcome. Use your own footage, brand, customer permission and evidence. Borrow the communication structure; keep all claims true for your product.

**Brief to hand to a creator or designer**

- Reference company: CatchBack Cards; use the source ads below as evidence, not as a performance ranking.
- Audience hypothesis: Card collectors and audiences of creators sharing pack openings.
- Research starting point: Opening packs.
- Opening line to adapt: Open [pack]. Choose what happens to your cards.
- Demonstration sequence: Show the pack, a representative reveal and the keep/sell/ship choices; make price and any promotion conditions visible.
- Deliver one concise message per creative. Keep the offer and next step consistent across the first angle test.
- Produce a master asset plus placement-appropriate crops; verify all important text and the product action remain readable.
- Asset checklist: product demonstration, proof source, offer terms, CTA, captions if needed, and a matching destination.

## 7. A concrete test plan

**Company-specific hypothesis**

Compare the free first pack with a demonstration of keeping, selling or receiving a physical card.

**Proposed sequence**

1. Write down your product, one audience, the demonstrated benefit, a truthful offer, your destination and the conversion event. Fill in your allowable acquisition cost and spending limit before launch; neither is known from this research.
2. Build a baseline around “Opening packs” and a challenger that implements the hypothesis above. Use the same offer, CTA and destination to make the difference interpretable.
3. Make two execution variants per concept. Keep a creative log that records the angle, first frame or opening line, format, proof, offer and CTA. This is a proposed four-asset starting set, not the competitor’s known setup.
4. Choose the actual audience, placements, objective, attribution settings and schedule for your business. Keep relevant delivery conditions comparable and record changes. None of these settings can be copied from the saved public evidence.
5. Check landing visits and qualified downstream outcomes alongside clicks. Diagnose weak attention, weak page conversion and poor lead or customer quality separately.
6. Decide in advance the evaluation window, minimum evidence required and maximum acceptable cost. Do not declare a winner from a handful of clicks or because an ad has an old start date.
7. Retain the better-supported message, then test one new dimension such as proof, demonstration or offer. Re-test with your own data before scaling.

**Measurement sheet**

| Field | What to record |
| --- | --- |
| Creative ID | Your asset version and source inspiration ID |
| Hypothesis | Compare the free first pack with a demonstration of keeping, selling or receiving a physical card. |
| Primary outcome | A first purchase with usable margin after promotion and fulfillment costs. |
| Delivery | Spend, impressions, reach and frequency from your own account |
| Attention / traffic | Link clicks, outbound CTR, CPC and landing-page visits |
| Quality | Qualified outcomes, activation or purchase quality as appropriate |
| Economics | Cost per qualified outcome; contribution margin and retention when relevant |
| Decision | Keep, revise or stop, with the evidence and evaluation window recorded |

## 8. Unknowns and boundaries

- Spend, impressions, CTR, conversions, CPA, ROAS, audience settings and actual campaign structure are unavailable.
- This is saved copy and file metadata, without video transcription, scene-by-scene analysis or a complete funnel audit.
- The sample is curated and capped at 50 ads. Frequency is not effectiveness. Ad IDs are not campaigns.
- Active status reflects the collection date only. Some companies have too few examples to establish a stable strategy.
- The adaptation recipe and test sequence are proposals. They are not claims about what this advertiser actually did.

## 9. Company sources

- [YC profile](https://www.ycombinator.com/companies/catchback-cards)
- [Website](https://catchbackcards.com)
- [X](https://x.com/catchback_cards)

## 10. Full saved-ad evidence

The following blocks preserve original advertising copy in its source language. They are quoted source material. Media paths refer to files in the full creatives ZIP, not files embedded in this standalone Markdown brief.

### Ad 2166304020904492

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2166304020904492)
- Primary copy angle: Control and trading
- Start date: 2026-09-03; observed: 2026-10-17; age at observation: 44 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    🚨 SPIN IT! 🦆
    Can you beat the odds? Can you beat @duckb1rd ?
    Create your own custom pack, only on CatchBack.
    #catchback #pokemon #pokemontcg #psyduck #slabpack

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/afea4791542cb2d263b55e7c992d556402fcedfd3829c7d66ae7fb887050c61b.mp4`
  - Poster: `yc-ads/bc26833dfeee1ff13c36076cfb1477319e36ab75a8bb68641563a0169411bf20.jpg`

### Ad 2312584139529090

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2312584139529090)
- Primary copy angle: Control and trading
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    The only mystery pack where you control the chase. Create. Rip. Collect.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/028db1c4e8c617d52b235589dddc362209a386eec593af65fadd0662c125f759.mp4`
  - Poster: `yc-ads/92b33038911ff5eb3a2be52e5b7370fe25043a5cdd1681ecd190fb22a6d8c16a.jpg`

### Ad 1455608409773082

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1455608409773082)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    Pull a card. Keep it, sell it, or cash out instantly.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/ec8083ce1acc88bf242da8dba7e5ce0766cad3c0d496eab10d51ca54118fcf31.jpg`

### Ad 1126976206331963

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1126976206331963)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    The Future of Card Collecting.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/8c8f5a32a253c65495c989c203a10dbc13f797187efd032d93e05dc2346fd616.jpg`

### Ad 1665091731734153

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1665091731734153)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The Future of Card Collecting.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/a8fca4c45f78c9b34bed9d1eed691ff8908565fbc36952f84c7d218df3a6a80f.mp4`
  - Poster: `yc-ads/336c747961bda4570044761bb1fb73f8c3a340f3bd79bc4b08329749368a610f.jpg`

### Ad 1084988327615331

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1084988327615331)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    Use code EB8XDN for a free pack on CatchBack. @OHahnAOfficial

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/9c0733a08a6341aed828ddd15e134b0c696d16b031cab482913edf84ae23652f.mp4`
  - Poster: `yc-ads/8ad97db58ab766663f0a6735ad01bbe3ee6d41da960b189e52d193d0155ccf2c.jpg`

### Ad 1107911495571866

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1107911495571866)
- Primary copy angle: New release or pack theme
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    CatchBack App

**Saved body copy**

    The Sapphire Pack 🥶🥶🥶 Only on CatchBack 😤🔥
    
    Come get pulls that sparkle like a sapphire
    Download the app today and start pulling now 🔥🎉🙏🤯
    
    #catchback #catchbackcards #tcg #pokemon #pokemontcg

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/cb633e988cbb6e17a12a1021d922b5f8c8a99c21fc0dc24978ec95f74a31c7d2.jpg`
- image: `yc-ads/d472c7872c9e2223cd07b7ffdaed8a8f946804e66cb3b87b9eff535f24f14ab0.jpg`

### Ad 1023978617321951

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1023978617321951)
- Primary copy angle: New release or pack theme
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    CatchBack Cards

**Saved body copy**

    ⌚️ Just. In. Time. ⏳
    The brand new, CatchBox V1 is finally out.
    Pull your ULTIMATE grail now on #Catchback ⏱️
    #watchbox #rolex #AP #cartier

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/b63f26f6caf13a07ce806a742b2f22bfd9ff30b8ec887470d08d12e51767cdac.mp4`
  - Poster: `yc-ads/1931b401fa1c31d874d039d8d8d982c596bb813f6570ffe2f98f2b9da165638d.jpg`

### Ad 2168579520764063

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2168579520764063)
- Primary copy angle: Free pack and promo code
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Images; CTA: shop now
- Detected copy signals: Discount / promo code, Price in copy

**Saved headlines**

    CatchBack App

**Saved body copy**

    From Nothing to Everything.🤑
    Guaranteed. Rags to Riches - $25. Use the code⬆️

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/c3e40db98d91b5e2ace9dfe366ed6972afd48e8e96dfae4ded6d3ca533500ad2.jpg`

### Ad 2116333133091973

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2116333133091973)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/034fa4e208fbdd495a186ef362a74350d2cf0f8508b8b66de953a3ff417f3244.mp4`
  - Poster: `yc-ads/70f4cc8f6c9c382b878e94963770383d1785f0f58e315741f7f5d1a0801a2d7d.jpg`

### Ad 1714381822962788

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1714381822962788)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Video; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Catsopenpacks

**Saved body copy**

    Day 540 Elfie 
    Behaviour: 5/5 😇
    Card Rating: 5/5 🦆 
    
    We’ve teamed up with @catchback_cards and Elfie pulled a Misty’s Psyduck — PSA grade 9! 🦆✨
    
    Open digital Pokémon packs, chase your favourite cards, and have your pulls delivered straight to your door!
    
    🎁 Use promo code CATS for a bonus when you sign up for a free pack to open on the app/website 🎁 
    
    .
    .
    .
    .
    
    #pokemon #pokèmon #pokemoncommunity #pokemoncollector #pokemontcg pokemoncards pokemoncollection psa psagraded catsopenpacks cats_of_instagram @pokemon @pokemontcg @pokemon_jpn

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/da66c749920de7ccc8a3a197e69e869b84ce830b294fa8582667e6c46d2d3fd1.mp4`
  - Poster: `yc-ads/8ee382e23597749d384f0e541d70a842a91f28102e484b0e1a83ee4dc01addc2.jpg`

### Ad 1808915853681708

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1808915853681708)
- Primary copy angle: Free pack and promo code
- Start date: 2026-10-15; observed: 2026-10-17; age at observation: 2 days
- Saved format: Images; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Your First Rip Is On Us

**Saved body copy**

    New to CatchBack? Use code STARTER and your first pack is free. Rip it in the app, then keep or sell what you pull.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/0b14256f33014f0874ceac391c06ec0b9045c2a51c97a2c55e587a74f0da59f4.jpg`

### Ad 1616490763463234

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1616490763463234)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/dd58cf8acae787fdd3ee30b90de8cb27c550017d1188deaa6cf1e51d7482a213.mp4`
  - Poster: `yc-ads/a64f82361447959b59934d8d1d220c519fa5b9fbec479060a1792169b4372a19.jpg`

### Ad 2567306910363384

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2567306910363384)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/3430d4108a21b4763d8293d31bf6d3b47b85495cf5fdd975544ab0ad51d9b21a.jpg`

### Ad 3714146598762327

- [Original Meta ad](https://www.facebook.com/ads/library/?id=3714146598762327)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Images; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/d79c927a087b118d7f50f681e666659ed5fb6ee7789e891c37265da27e3fc18b.jpg`

### Ad 1096284656629120

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1096284656629120)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/1b98e822d93fda721a354bfb52712f171686adb495ae0afb5f9629e6db258a33.jpg`

### Ad 1425036356238939

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1425036356238939)
- Primary copy angle: New release or pack theme
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    CatchBack Cards

**Saved body copy**

    Light or dark?🌝🌑 #pokemon #pokémoncards #pokemoncommunity #solstice #tcg

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/51374e1cc278bb1fe70197e8e775305a881bb10d220dbee62b0fc84696c87188.mp4`
  - Poster: `yc-ads/2f0358668ae1a591cc87bf739f25d947662dba0baffcb75348b97d57869c0b5a.jpg`

### Ad 2926188924422943

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2926188924422943)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Video; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    Use code POVWITHHB for a free pack on CatchBack. @Povwithhb

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/fd76fa00a7c39c6b90c240944de857479b36d3ec2882493fcc6a8ea201cf02c2.mp4`
  - Poster: `yc-ads/af7e0b9fe704fc6fc5cdc078ae6091e9e811a334dd88a2dfdcd34903c285103a.jpg`

### Ad 2097216537572278

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2097216537572278)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The best part of collecting is ripping packs. The worst part is everything else. Catchback fixed that.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/2d61bc02d036488f936e78f89bef53c7057f8b953db2d05f12893b981418acf6.mp4`
  - Poster: `yc-ads/bde6acb3244d4c53f4d8cf34129f8e707fb823b354c22e18fb4f2b125d3d52ad.jpg`

### Ad 1480247127263317

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1480247127263317)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    Use code EB8XDN for a free pack on CatchBack. @OHahnAOfficial

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/753a362e9e6a04d0c417020950aa6b2195206c5bfc93d9259c14a87ab678cfca.mp4`
  - Poster: `yc-ads/af7e0b9fe704fc6fc5cdc078ae6091e9e811a334dd88a2dfdcd34903c285103a.jpg`

### Ad 1801325511292622

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1801325511292622)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Video; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    Pull a card. Keep it, sell it, or cash out instantly.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/fa00faeea13f9315e1fdd796fcb2c44e062f54a2029c477f5c2fe3a7be2dd38c.mp4`
  - Poster: `yc-ads/accffaad3982aaf45248e5ecfd7ed4e78d3fb5ad719f034f95b246f4917ecfd8.jpg`

### Ad 1861365891700485

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1861365891700485)
- Primary copy angle: Opening packs
- Start date: 2026-10-15; observed: 2026-10-17; age at observation: 2 days
- Saved format: Images; CTA: download
- Detected copy signals: None detected

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/d4a9d2465cd3a480c35baaccc7e33a2d6af49cd31cf6eefc80a9915378392ab5.jpg`

### Ad 1672563614298672

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1672563614298672)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    The Future of Card Collecting.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/a8fca4c45f78c9b34bed9d1eed691ff8908565fbc36952f84c7d218df3a6a80f.mp4`
  - Poster: `yc-ads/336c747961bda4570044761bb1fb73f8c3a340f3bd79bc4b08329749368a610f.jpg`

### Ad 2208164166461771

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2208164166461771)
- Primary copy angle: Opening packs
- Start date: 2026-10-13; observed: 2026-10-17; age at observation: 4 days
- Saved format: Video; CTA: download
- Detected copy signals: Free offer / free start, Discount / promo code

**Saved headlines**

    Rip Real Packs From Your Couch

**Saved body copy**

    Use code EB8XDN for a free pack on CatchBack. @OHahnAOfficial

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- video: `yc-ads/9c0733a08a6341aed828ddd15e134b0c696d16b031cab482913edf84ae23652f.mp4`
  - Poster: `yc-ads/8ad97db58ab766663f0a6735ad01bbe3ee6d41da960b189e52d193d0155ccf2c.jpg`

### Ad 1424409426302237

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1424409426302237)
- Primary copy angle: Opening packs
- Start date: 2026-09-29; observed: 2026-10-17; age at observation: 18 days
- Saved format: Images; CTA: shop now
- Detected copy signals: None detected

**Saved headlines**

    Rip Your First Pack With Catchback

**Saved body copy**

    The whole hobby in one app: rip real packs, trade in seconds, sell back anytime.

**Saved link captions**

    catchbackcards.com

**All saved media files in the full archive**

- image: `yc-ads/d79c927a087b118d7f50f681e666659ed5fb6ee7789e891c37265da27e3fc18b.jpg`

## Reproducibility

Source ads SHA-256: `d0e4c1801e0a20bc6a5da8fdd36d2cb976a2b5fbf1032312aa3a6a03416ba67d`.

Regenerate from saved data with `python3 scripts/analyze-yc-meta.py` followed by `python3 scripts/export-yc-strategies.py`. The strategy brief includes the company-specific interpretation and proposed recipe maintained in the repository.