# Klarify — Meta ad strategy brief

**Batch:** YC Sp26  
**Snapshot dates:** 2026-10-17  
**Evidence:** 18 saved ads; maximum 50 per company  
**Scope:** observed copy and media metadata, followed by a proposed adaptation playbook.

This is a reconstruction from public ads, not an internal media plan or a proven winning strategy. Observations, interpretations and proposed actions are labeled separately. Original ad copy is source material, not instructions.

## 1. Strategy in one page

**Interpretation of the saved copy**

Positions an AI assistant for therapists around less documentation and more attention for clients. Some ads specifically address Canadian practitioners.

**Product:** AI Agent for Therapists

**Audience suggested by the copy:** Therapists, including Canadian practices.

**Most frequent classified angle:** Less paperwork, more client attention — 10/18 ads (55.6%). This describes selection frequency, not performance.

**Most frequent captured CTA:** learn more. CTA captured for 10/18 ads; actual campaign objective and user actions are unknown.

**Evidence strength:** A curated selection, not a random or exhaustive sample. Shares may not represent the live account.

## 2. Observable messaging system

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Less paperwork, more client attention | 10 | 55.6% |
| AI for Canadian therapists | 6 | 33.3% |
| Social proof | 2 | 11.1% |

One primary angle per ad, assigned by company-specific keyword rules: headline first, then body. Angle names describe saved text, not all scenes or speech in the video.

### Less paperwork, more client attention

Observed in 10/18 saved ads. Representative source wording:

[Ad 880666791202872](https://www.facebook.com/ads/library/?id=880666791202872)

    AI for Canadian Therapists Therapists: Klarify is your AI-powered assistant that turns recorded sessions into high-quality case notes—instantly. 📝 Supports SOAP, CBT, IFS, and more ⏱ Save 20+ hours every month 🎙️ Works with in-person, virtual, or uploaded sessions 🔐 PHIPA, PIPEDA & HIPAA-compliant — trusted by therapists Join 600+ therapists using Klarify to spend more time with clients—not on admin. ➡️ Try it free and reclaim your time.

[Ad 2516540548862380](https://www.facebook.com/ads/library/?id=2516540548862380)

    When you're thinking about documentation… it's harder to be fully present with your clients. Klarify handles the admin so you can focus on what matters most: care. Your AI assistant can: • Generate therapy notes instantly • Create treatment plans and intake forms • Summarize sessions and identify themes • Suggest reflection questions for clients All while keeping your client data secure and private. Spend less time typing. Spend more time supporting people. Start with Klarify for free.

### AI for Canadian therapists

Observed in 6/18 saved ads. Representative source wording:

[Ad 1617578619868106](https://www.facebook.com/ads/library/?id=1617578619868106)

    Canadian therapists, are you ready for a change? Discover how AI is transforming therapy practices across the country • Streamline your workflow • Enhance patient care Take control of your practice and thrive! Learn More

[Ad 1605473367969157](https://www.facebook.com/ads/library/?id=1605473367969157)

    Want to stay ahead in the industry? Stay updated on the latest AI trends shaping the future of Canadian therapy practices.

### Social proof

Observed in 2/18 saved ads. Representative source wording:

[Ad 1057738563872514](https://www.facebook.com/ads/library/?id=1057738563872514)

    Therapists love Klarify Therapists love Klarify

[Ad 1875975533771707](https://www.facebook.com/ads/library/?id=1875975533771707)

    Therapists across Canada love Klarify. AI Assistant

## 3. Offers, proof and conversion path

**Observed text signals**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Free offer / free start | 10 | 55.6% |
| Numerical promise | 4 | 22.2% |
| Social proof | 3 | 16.7% |

Denominator: 18 ads. Signal labels overlap and can miss implicit offers. Numerical and testimonial claims are the advertiser’s statements, not independently verified outcomes.

**Observed CTA labels**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| learn more | 9 | 50% |
| Not captured | 8 | 44.4% |
| see details | 1 | 5.6% |

**Observed landing domains**

`klarify.ca`

The links identify destinations only. Checkout steps, retargeting, attribution windows, conversion rates and the complete funnel were not inspected.

**Proposed landing-page handoff**

- Repeat the tested angle in the page headline; start with “Less paperwork, more client attention” as a research direction, not a required final headline.
- Show the same product action or deliverable demonstrated in the ad.
- Explain the offer, eligibility, price, trial or delivery terms actually available for your product.
- Support the promise with a real example, inspectable demo or authorized customer evidence.
- Align the next action with the intended outcome: A qualified therapist completing a reviewed note in a trial.
- Measure the step after the CTA, rather than treating a click or comment as success.

## 4. Creative production pattern

**Formats — observed, by saved ad**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| Images | 10 | 55.6% |
| Video | 7 | 38.9% |
| Video + images | 1 | 5.6% |

**Video duration — observed, by unique measured file**

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| &lt;15 s | 5 | 62.5% |
| 15–30 s | 3 | 37.5% |
| &gt;30–60 s | 0 | 0% |
| &gt;60 s | 0 | 0% |

Measured 8/8 unique video files. Median: 11.1 seconds. Multiple saved images do not establish a carousel format.

**Copy and media reuse — observed**

- 12 distinct texts across 18 ads with saved copy.
- 15 distinct exact media sets across 18 ad IDs.
- The most repeated text appears in 5 ads with 5 distinct media sets.
- Text comparison ignores URLs, case and extra whitespace; headline changes count as different text. Media identity uses exact file hashes, not perceptual similarity.
- Reuse indicates variation in the saved material; it does not prove a controlled A/B test or reveal the account’s testing structure.

## 5. Launch timing

| Label | Ads / files | Share of stated denominator |
| --- | --- | --- |
| 0–6 days | 1 | 5.6% |
| 7–13 days | 0 | 0% |
| 14–29 days | 1 | 5.6% |
| 30–89 days | 4 | 22.2% |
| 90+ days | 12 | 66.7% |

Known start dates: 18/18. Median age: 112 days. 1 started less than 14 days before observation; 16 started at least 30 days earlier.

Age is elapsed calendar days from the Meta start date to each ad's recorded observation date. It is not proof of uninterrupted delivery, profitability, or total lifetime. These observations cannot establish shutdowns, turnover or growth.

## 6. Adapt the strategy to your product

**Proposed creative direction — not an observed script**

**Hook template:** Stay with the client. Finish the notes after.

**Sequence to produce:** Show the documentation burden, an anonymized draft note and the therapist reviewing it; localize the workflow for the relevant jurisdiction.

**Intended downstream outcome:** A qualified therapist completing a reviewed note in a trial.

Replace bracketed terms with your product, audience and a demonstrable outcome. Use your own footage, brand, customer permission and evidence. Borrow the communication structure; keep all claims true for your product.

**Brief to hand to a creator or designer**

- Reference company: Klarify; use the source ads below as evidence, not as a performance ranking.
- Audience hypothesis: Therapists, including Canadian practices.
- Research starting point: Less paperwork, more client attention.
- Opening line to adapt: Stay with the client. Finish the notes after.
- Demonstration sequence: Show the documentation burden, an anonymized draft note and the therapist reviewing it; localize the workflow for the relevant jurisdiction.
- Deliver one concise message per creative. Keep the offer and next step consistent across the first angle test.
- Produce a master asset plus placement-appropriate crops; verify all important text and the product action remain readable.
- Asset checklist: product demonstration, proof source, offer terms, CTA, captions if needed, and a matching destination.

## 7. A concrete test plan

**Company-specific hypothesis**

Compare the documentation-time claim with a demonstration of a completed session note.

**Proposed sequence**

1. Write down your product, one audience, the demonstrated benefit, a truthful offer, your destination and the conversion event. Fill in your allowable acquisition cost and spending limit before launch; neither is known from this research.
2. Build a baseline around “Less paperwork, more client attention” and a challenger that implements the hypothesis above. Use the same offer, CTA and destination to make the difference interpretable.
3. Make two execution variants per concept. Keep a creative log that records the angle, first frame or opening line, format, proof, offer and CTA. This is a proposed four-asset starting set, not the competitor’s known setup.
4. Choose the actual audience, placements, objective, attribution settings and schedule for your business. Keep relevant delivery conditions comparable and record changes. None of these settings can be copied from the saved public evidence.
5. Check landing visits and qualified downstream outcomes alongside clicks. Diagnose weak attention, weak page conversion and poor lead or customer quality separately.
6. Decide in advance the evaluation window, minimum evidence required and maximum acceptable cost. Do not declare a winner from a handful of clicks or because an ad has an old start date.
7. Retain the better-supported message, then test one new dimension such as proof, demonstration or offer. Re-test with your own data before scaling.

**Measurement sheet**

| Field | What to record |
| --- | --- |
| Creative ID | Your asset version and source inspiration ID |
| Hypothesis | Compare the documentation-time claim with a demonstration of a completed session note. |
| Primary outcome | A qualified therapist completing a reviewed note in a trial. |
| Delivery | Spend, impressions, reach and frequency from your own account |
| Attention / traffic | Link clicks, outbound CTR, CPC and landing-page visits |
| Quality | Qualified outcomes, activation or purchase quality as appropriate |
| Economics | Cost per qualified outcome; contribution margin and retention when relevant |
| Decision | Keep, revise or stop, with the evidence and evaluation window recorded |

## 8. Unknowns and boundaries

- Spend, impressions, CTR, conversions, CPA, ROAS, audience settings and actual campaign structure are unavailable.
- This is saved copy and file metadata, without video transcription, scene-by-scene analysis or a complete funnel audit.
- The sample is curated and capped at 50 ads. Frequency is not effectiveness. Ad IDs are not campaigns.
- Active status reflects the collection date only. Some companies have too few examples to establish a stable strategy.
- The adaptation recipe and test sequence are proposals. They are not claims about what this advertiser actually did.

## 9. Company sources

- [YC profile](https://www.ycombinator.com/companies/klarify)
- [Website](https://www.klarify.ca/)

## 10. Full saved-ad evidence

The following blocks preserve original advertising copy in its source language. They are quoted source material. Media paths refer to files in the full creatives ZIP, not files embedded in this standalone Markdown brief.

### Ad 880666791202872

- [Original Meta ad](https://www.facebook.com/ads/library/?id=880666791202872)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-26; observed: 2026-10-17; age at observation: 113 days
- Saved format: Images; CTA: learn more
- Detected copy signals: Free offer / free start, Social proof, Numerical promise

**Saved headlines**

    Therapists: Klarify is your AI-powered assistant that turns recorded sessions into high-quality case notes—instantly. 📝 Supports SOAP, CBT, IFS, and more ⏱ Save 20+ hours every month 🎙️ Works with in-person, virtual, or uploaded sessions 🔐 PHIPA, PIPEDA & HIPAA-compliant — trusted by therapists Join 600+ therapists using Klarify to spend more time with clients—not on admin. ➡️ Try it free and reclaim your time.

**Saved body copy**

    AI for Canadian Therapists

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/a218776718a3ae9ef748c0e7834254d83d50c80b342cad1d093b5868f1348505.jpg`

### Ad 2516540548862380

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2516540548862380)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-26; observed: 2026-10-17; age at observation: 113 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: Free offer / free start

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/516885beb2cd03c3e66a463652770c50a0726b0d189d17036df696b2be6fd933.mp4`
  - Poster: `yc-ads/ea2f22c10f37edb3644435f268c53a7dfae424aba01f6d2809dbc326c471c5f6.jpg`

### Ad 2205433500241779

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2205433500241779)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-21; observed: 2026-10-17; age at observation: 118 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: Free offer / free start

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/6f93193f40cce449d994be258525d9e743c08b9a95bb28c521b45a2645ad6888.mp4`
  - Poster: `yc-ads/0b2e9e90a1bc81f967332efa44cdb5a05056b371b3cbf0cfd27992951e6a416e.jpg`

### Ad 1617578619868106

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1617578619868106)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-07-22; observed: 2026-10-17; age at observation: 87 days
- Saved format: Images; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    Canadian therapists, are you ready for a change?
    Discover how AI is transforming therapy practices across the country
    • Streamline your workflow 
    • Enhance patient care
    Take control of your practice and thrive!
    Learn More

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/3c911ffd3fe984519fda429e18d9f2f42e00d3968ea29a796985ddb241c8cf92.jpg`

### Ad 1517069639886819

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1517069639886819)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-21; observed: 2026-10-17; age at observation: 118 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: Free offer / free start

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/7807122d24d5c878c4277164a472eb3602d40970e9c77308171a37de90257b2d.mp4`
  - Poster: `yc-ads/c55856874a88c91bd711c5d992298b6762509ae161a7053668b655b93fe4bb15.jpg`

### Ad 2505841053249717

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2505841053249717)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-26; observed: 2026-10-17; age at observation: 113 days
- Saved format: Images; CTA: learn more
- Detected copy signals: Free offer / free start, Social proof, Numerical promise

**Saved headlines**

    Therapists: Klarify is your AI-powered assistant that turns recorded sessions into high-quality case notes—instantly. 📝 Supports SOAP, CBT, IFS, and more ⏱ Save 20+ hours every month 🎙️ Works with in-person, virtual, or uploaded sessions 🔐 PHIPA, PIPEDA & HIPAA-compliant — trusted by therapists Join 600+ therapists using Klarify to spend more time with clients—not on admin. ➡️ Try it free and reclaim your time.

**Saved body copy**

    AI for Canadian Therapists

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/956e77116f8d48c6e96affe86c50efc8fbaa67f3dc996b511044c8b94545f1a4.jpg`

### Ad 1605473367969157

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1605473367969157)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-09-22; observed: 2026-10-17; age at observation: 25 days
- Saved format: Images; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    Want to stay ahead in the industry? Stay updated on the latest AI trends shaping the future of Canadian therapy practices.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/7876dcf8125f97dcee7ce58ea17297131b727848980e4f7b40b028baafafbcb0.jpg`

### Ad 3930168097125320

- [Original Meta ad](https://www.facebook.com/ads/library/?id=3930168097125320)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-08-26; observed: 2026-10-17; age at observation: 52 days
- Saved format: Images; CTA: learn more
- Detected copy signals: None detected

**Saved headlines**

    Klarify - AI Assistant for Therapists

**Saved body copy**

    Take back control of your practice! 🚀 Learn how AI is revolutionizing Canadian therapists' work. Discover the transformative power for yourself and get ready to elevate yours in a cutting-edge way.
    
    • Explore innovative solutions
    • Enhance patient care with technology
    
    Start transforming now

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/b38d61455ab32f49101d90b1dfa9febe6cff19efc857697ebd8d4c0903a47f03.jpg`

### Ad 27028502306849883

- [Original Meta ad](https://www.facebook.com/ads/library/?id=27028502306849883)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-27; observed: 2026-10-17; age at observation: 112 days
- Saved format: Images; CTA: learn more
- Detected copy signals: Free offer / free start, Social proof, Numerical promise

**Saved headlines**

    Therapists: Klarify is your AI-powered assistant that turns recorded sessions into high-quality case notes—instantly. 📝 Supports SOAP, CBT, IFS, and more ⏱ Save 20+ hours every month 🎙️ Works with in-person, virtual, or uploaded sessions 🔐 PHIPA, PIPEDA & HIPAA-compliant — trusted by therapists Join 600+ therapists using Klarify to spend more time with clients—not on admin. ➡️ Try it free and reclaim your time.

**Saved body copy**

    AI for Canadian Therapists

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/73a1ee98850f5795ba0d1ce9e45ab2aaec222902230fbc46ad103872f0b62cfd.jpg`

### Ad 1006537941760681

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1006537941760681)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-27; observed: 2026-10-17; age at observation: 112 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: Free offer / free start

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/6224f02e68a92d357625232f228d8c20e59b9cd841bd14d08f3ae3948571b3d8.mp4`
  - Poster: `yc-ads/2be5a8eb8996f415a3136abe0cb86d8ed29669976f53d2cc0fc3bcab5597b555.jpg`

### Ad 933524486417439

- [Original Meta ad](https://www.facebook.com/ads/library/?id=933524486417439)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-26; observed: 2026-10-17; age at observation: 113 days
- Saved format: Video; CTA: Not captured
- Detected copy signals: Free offer / free start

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/6853d24a8c32013181fdf7a4e644a88219b2b53fce657dea4b017e9b3c851335.mp4`
  - Poster: `yc-ads/df69cce600f7402776865492ca1a231dd7d9948cdf3f4300d55647572d317cf8.jpg`

### Ad 2795022144209874

- [Original Meta ad](https://www.facebook.com/ads/library/?id=2795022144209874)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-27; observed: 2026-10-17; age at observation: 112 days
- Saved format: Video; CTA: learn more
- Detected copy signals: Free offer / free start, Numerical promise

**Saved headlines**

    Klara handles the notes, prep, paperwork, and admin, so you can be fully there for the work only you can do.

**Saved body copy**

    Therapists didn’t get into this work to spend hours doing paperwork.
    
    But session notes, treatment plans, and admin tasks still eat up 20+ hours every month.
    
    Klarify is an AI assistant built for therapists that handles the documentation for you.
    
    ✅ Generate notes instantly (SOAP, BIRP, DAP, EMDR, CBT & more)
    ✅ Create treatment plans and intake docs in seconds
    ✅ Works with any EHR or telehealth platform
    ✅ Fully privacy-first and compliant
    
    Less typing.
    More presence with your clients.
    
    Start using Klarify for free today.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/ffac17a921d84b22b67199b4dcaeb69bcc0a818490b2a820ccfa46e9e2e64d92.mp4`
  - Poster: `yc-ads/421c0dc283c863a0b21c7267451444435b9434704cc8d5ae79dc011a04cb4bee.jpg`

### Ad 1057738563872514

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1057738563872514)
- Primary copy angle: Social proof
- Start date: 2026-07-24; observed: 2026-10-17; age at observation: 85 days
- Saved format: Images; CTA: see details
- Detected copy signals: None detected

**Saved headlines**

    Therapists love Klarify

**Saved body copy**

    Therapists love Klarify

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/c7cf819f1d238b2cc00df66f3543757b27a9e897635051e1f10d53dbfc81375e.jpg`

### Ad 1875975533771707

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1875975533771707)
- Primary copy angle: Social proof
- Start date: 2026-10-16; observed: 2026-10-17; age at observation: 1 days
- Saved format: Video + images; CTA: learn more
- Detected copy signals: None detected

**Saved headlines**

    AI Assistant

**Saved body copy**

    Therapists across Canada love Klarify.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/207a1245d5958de26510aa595ad59c8b9c7da2d1873c2890480f1cabab234b99.mp4`
  - Poster: `yc-ads/41424a05431307275a2a5473645c15cab2d57e943620106a760b3e37e76afe10.jpg`
- image: `yc-ads/74a1d586aaaf0b868ac84cde35b2b81fdebf9eac3d1e3cd80cdb0bb2bd304f14.jpg`

### Ad 863701773030998

- [Original Meta ad](https://www.facebook.com/ads/library/?id=863701773030998)
- Primary copy angle: Less paperwork, more client attention
- Start date: 2026-06-25; observed: 2026-10-17; age at observation: 114 days
- Saved format: Video; CTA: learn more
- Detected copy signals: Free offer / free start

**Saved headlines**

    The AI teammate every therapist deserves.

**Saved body copy**

    When you're thinking about documentation…
    it's harder to be fully present with your clients.
    
    Klarify handles the admin so you can focus on what matters most: care.
    
    Your AI assistant can:
    
    • Generate therapy notes instantly
    • Create treatment plans and intake forms
    • Summarize sessions and identify themes
    • Suggest reflection questions for clients
    
    All while keeping your client data secure and private.
    
    Spend less time typing.
    Spend more time supporting people.
    
    Start with Klarify for free.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- video: `yc-ads/a8486c7a903e90cbefe5ea3ab28faf4790b787c6888fa66f25c9273e26eb55f1.mp4`
  - Poster: `yc-ads/882d42f4694e78c2aa86b7457ee3faf160d7960c93b0615830537e92d552a8f1.jpg`

### Ad 1013787348253641

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1013787348253641)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-06-26; observed: 2026-10-17; age at observation: 113 days
- Saved format: Images; CTA: Not captured
- Detected copy signals: None detected

**Saved body copy**

    Take back control of your practice! Learn how AI is revolutionizing the way Canadian therapists work, and get ready to transform yours.
    Learn More

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/3c911ffd3fe984519fda429e18d9f2f42e00d3968ea29a796985ddb241c8cf92.jpg`

### Ad 1742632476973862

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1742632476973862)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-08-06; observed: 2026-10-17; age at observation: 72 days
- Saved format: Images; CTA: learn more
- Detected copy signals: None detected

**Saved headlines**

    Klarify - AI Assistant for Therapists

**Saved body copy**

    Take back control of your practice! Learn how AI is revolutionizing the way Canadian therapists work, and get ready to transform yours.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/3c911ffd3fe984519fda429e18d9f2f42e00d3968ea29a796985ddb241c8cf92.jpg`

### Ad 1062939349405162

- [Original Meta ad](https://www.facebook.com/ads/library/?id=1062939349405162)
- Primary copy angle: AI for Canadian therapists
- Start date: 2026-07-17; observed: 2026-10-17; age at observation: 92 days
- Saved format: Images; CTA: learn more
- Detected copy signals: None detected

**Saved headlines**

    AI for Canadian Therapists

**Saved body copy**

    Want to stay ahead in the industry? Stay updated on the latest AI trends shaping the future of Canadian therapy practices.

**Saved link captions**

    klarify.ca

**All saved media files in the full archive**

- image: `yc-ads/956e77116f8d48c6e96affe86c50efc8fbaa67f3dc996b511044c8b94545f1a4.jpg`

## Reproducibility

Source ads SHA-256: `d0e4c1801e0a20bc6a5da8fdd36d2cb976a2b5fbf1032312aa3a6a03416ba67d`.

Regenerate from saved data with `python3 scripts/analyze-yc-meta.py` followed by `python3 scripts/export-yc-strategies.py`. The strategy brief includes the company-specific interpretation and proposed recipe maintained in the repository.
